Hold State

Your portfolio
builds itself
while you work.

Make an image or video in any tool and hit download. It lands in the right project with the prompt and the tool that made it attached. The spreadsheet you keep meaning to update stops being the plan.

Download for macOSFor macOS (Apple Silicon) · $99, one time · 14-day free trial
Fashion Shoot, Fresh
Fashion ShootFresh
1
Birder Bob, Personal
Birder BobPersonal
Animated Short Film, Cherish
Animated Short FilmCherish
1
Gunfighters, Substack
GunfightersSubstack
1
Longboard Film, Personal
Longboard FilmPersonal
1
Product Campaign Visualization, Cove
Product Campaign VisualizationCove
3
Campaign Anthem Video, Forme
Campaign Anthem VideoForme
Birder Bob, Personal
Birder BobPersonal
6
Fashion Shoot, Fresh
Fashion ShootFresh
Liquid Simulation, Black Sand
Liquid SimulationBlack Sand
1
Fashion Shoot, Fresh
Fashion ShootFresh
1
Birder Bob, Personal
Birder BobPersonal
Animated Short Film, Cherish
Animated Short FilmCherish
1
Gunfighters, Substack
GunfightersSubstack
1
Longboard Film, Personal
Longboard FilmPersonal
1
Product Campaign Visualization, Cove
Product Campaign VisualizationCove
3
Campaign Anthem Video, Forme
Campaign Anthem VideoForme
Birder Bob, Personal
Birder BobPersonal
6
Fashion Shoot, Fresh
Fashion ShootFresh
Liquid Simulation, Black Sand
Liquid SimulationBlack Sand
1
Campaign Anthem Video, Forme
Campaign Anthem VideoForme
4
Fashion Shoot, Fresh
Fashion ShootFresh
Commercial VFX Shot, Velar GTS
Commercial VFX ShotVelar GTS
3
Animated Short Film, Cherish
Animated Short FilmCherish
2
Birder Bob, Personal
Birder BobPersonal
Product Campaign Visualization, Cove
Product Campaign VisualizationCove
Animated Short Film, Cherish
Animated Short FilmCherish
Product Campaign Visualization, Cove
Product Campaign VisualizationCove
4
Product Campaign Visualization, Cove
Product Campaign VisualizationCove
Campaign Anthem Video, Forme
Campaign Anthem VideoForme
Campaign Anthem Video, Forme
Campaign Anthem VideoForme
4
Fashion Shoot, Fresh
Fashion ShootFresh
Commercial VFX Shot, Velar GTS
Commercial VFX ShotVelar GTS
3
Animated Short Film, Cherish
Animated Short FilmCherish
2
Birder Bob, Personal
Birder BobPersonal
Product Campaign Visualization, Cove
Product Campaign VisualizationCove
Animated Short Film, Cherish
Animated Short FilmCherish
Product Campaign Visualization, Cove
Product Campaign VisualizationCove
4
Product Campaign Visualization, Cove
Product Campaign VisualizationCove
Campaign Anthem Video, Forme
Campaign Anthem VideoForme

Hit download. That’s the whole workflow.

The desktop app sits in your menu bar. Press download in whatever tool you’re in and the file lands in the right project with the prompt and the tool attached. An After Effects render files the same way a Runway shot does.

It saves the prompt. The tool. The timestamp.

Your portfolio fills up as you go.

Every save adds to it. Projects, sessions, the prompt behind each result, the reference you started from, the version you almost shipped. The filing happened while you were working, which is the only way a record like this survives contact with a deadline.

Your Claude can read all of it.

Connect Hold State to Claude and your assistant starts from the record. It knows your projects, your sessions, the prompts behind the work, the notes you left yourself. Ask which prompt gave you that light, or where a direction landed three weeks ago, and the answer comes from your own work. Ask what to try next and you get prompts written against the work itself. Copy one, generate, keep going.

It sees small previews of your work. Your full-resolution files stay on your Mac.

Works with Claude, over the Model Context Protocol.

What else is in there.
Projects & SessionsWork lands in projects and sessions as you save it. Nothing to file by hand.
State CardsSave the prompt, output, tool, references, notes, and decisions behind each result.
References BoardStart with a clear visual direction before the work begins.
MoodboardSee your work as a visual grid. Mark Hold, Maybe, or Pass.
ComparePut results side by side and pick the direction.
SandboxLay out cards freely and rough in edits before you commit to a direction.
Prompt LibrarySave and reuse your best prompts across projects.
AI Session SummarySummarize what was tried, what worked, and where the direction landed.
Guidelines CheckCheck work against client, brand, or project guidelines.
Light & DarkRun the whole workspace light or dark. Pick what suits the work and it stays that way.

The desktop app is the whole product.

Capture is just the front door. Behind it is the full workspace — projects, sessions, moodboards, references, your prompt library — and Suggest Next, the companion that reads what you just saved and offers the next prompt. All of it lives on your Mac.

What it watchesThe download itself. Press it wherever you work — the save is the signal.
What it attachesThe prompt, the tool, the version, the project. Every save becomes a card that keeps them.
The workspaceProjects, sessions, references, the sandbox — your whole library lives on your Mac, in files that were always yours.
Download for macOS

For macOS (Apple Silicon) · $99, one time · 14-day free trial

Working with a team? That’s Studio.

Hold State Studio is the shared, cloud side of Hold State. The whole team’s work lands in one place — every project, every session, the prompt behind each result — so anyone can pick up where anyone left off. Invite teammates with a link, and bring clients in to review work where it lives. Studio is open now as a paid beta.

Start your Studio trial

$25/seat/mo · $249/seat/yr founder pricing · 14-day free trial, card required · 2-seat minimum

$99. Pay once, it’s yours.

Hold State is a desktop app for macOS (Apple Silicon), available now. One purchase includes 12 months of app updates — and the app you have keeps working after that, exactly as it is.

Hold State

$99 one time
  • Your whole library lives on your Mac
  • Hit download in any tool and the file lands in the right project, prompt attached
  • Connect Claude over the Model Context Protocol
  • 12 months of app updates included — the app keeps working after that
  • 14-day full trial, no card
Download the free trial

Try it first, or buy now — $99, one time.

Hold State Studio

$25/seat/mo  ·  $249/seat/yr
  • The shared, cloud side of Hold State — in paid beta
  • Invite teammates with a link, bring clients in to review
  • 14-day free trial, card required
  • 2-seat minimum
Start your Studio trial

Now in your menu bar.

The desktop app is out. Download it and the trial is the full product for 14 days, no card.

Download for macOS

macOS (Apple Silicon) · $99, one time · hello@holdstate.ai